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Asus announces #DiscardResposibily campaign for e-waste disposal – Times of India

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Asus has announced a new initiative, #DiscardResponsibly, to evoke a sense of accountability amongst citizens. According to the company, the new initiative is a step towards building a sustainable environment by creating awareness around the impact of careless dumping of electronic waste on the environment.
As a part of the new initiative, the company is also organising digital consumer engagement activity.
The campaign will go live on International E-waste Day — that’s October 14 — and will run till 31st October.
To motivate people to come forward towards building an e-waste free environment, The company is also running an exciting contest as a part of the campaign, where people need to click a picture while disposing off their e-waste to Asus and post it on social media platforms, using #DiscardResponsibly, #ASUS hashtags and tag ASUS India handle. Two lucky participants, driving maximum engagement around e-waste on their post during the 18 days’ campaign period, will stand a chance to win Asus goodies.
How to request for e-waste pickup
Toll Free Number- 1800 2090 365
People who wish to discard their e-waste after October 31 can continue to reach out through toll free number 1800 2090 365 to get the details about Asus India disposable centres across the country.


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